QRate connects brands with the right audiences in the right context — across Display, Video, Native, and CTV — using advanced data curation and premium inventory access.
How curation worksThe open web is vast and complex. Reaching the right person at the right moment requires more than targeting — it requires curation. QRate was built to solve exactly that.
We leverage advanced analytics and machine learning to identify and curate high-intent audience segments tailored to your brand's specific goals — not generic demographics, but real behavioral intent signals.
Access to over 400,000 brand-safe publisher sites, fully vetted and curated. Your ads appear only alongside content that aligns with your brand values — protecting reputation while maximizing impact.
From strategy to execution, every QRate campaign is built from scratch. We don't offer off-the-shelf packages — we architect bespoke media solutions designed to meet your precise objectives.
Media curation is the art and science of selecting, qualifying, and assembling the precise combination of audiences and inventory to make every advertising impression count. It goes beyond buying media — it's about curating the right context.
We analyze behavioral signals, contextual data, and first-party inputs to map out your ideal audience segments — across 300,000+ taxonomy nodes spanning every vertical.
We manually and algorithmically vet publisher inventory against brand safety, viewability, and contextual relevance standards — creating curated deal packages on every major SSP.
Curated audiences and premium inventory are packaged into Private Marketplace (PMP) and Curated Deals, ready to activate programmatically on your DSP of choice — no friction, no waste.
We continuously refine deal parameters to ensure optimal inventory quality throughout the campaign lifecycle.
QRate delivers the audiences, inventory, and intelligence you need to maximize ROI — from strategy and targeting to activation and measurement — all in one unified curation platform.
Before a single impression is bought, we build a deep understanding of your target consumer. Our audience strategists analyze intent signals, behavioral patterns, and contextual affinities to define the highest-value segments for your brand.
We package curated audiences and brand-safe inventory into Private Marketplace deals that activate seamlessly across your DSP. No wasted impressions — every placement is pre-qualified and context-matched.
We believe every campaign should be fully accountable. QRate provides comprehensive measurement frameworks that connect media activity to business outcomes — not just clicks and impressions.
Our team builds custom PMP deals within 48 hours. Tell us your audience, your budget, and your goals — we'll handle the rest.
QRate's curation layer works seamlessly across all major digital advertising formats — ensuring your brand message finds the right audience wherever they are.
Our curated Display solutions adhere to the latest IAB standards, delivering high-visibility placements across 400,000+ brand-safe publisher sites. From standard banners to high-impact rich media, QRate ensures your Display ads appear in the most relevant, contextually aligned environments — driving real awareness and recall at scale.
Video remains the most powerful storytelling medium in digital advertising. QRate curates premium in-stream and out-stream video inventory across top-tier publishers, ensuring your video content reaches highly engaged audiences in the right moment — whether mid-browse or mid-content. We support all major video standards and viewability benchmarks.
Native advertising done right is advertising that doesn't feel like advertising. QRate curates native placements that integrate seamlessly into the content environments your audiences are already engaged in — sponsored articles, content recommendations, and in-feed units that feel natural, relevant, and drive genuine interaction without disrupting the user experience.
CTV is the fastest-growing digital advertising channel — and QRate is at the forefront. We curate top-tier streaming inventory, delivering your brand on the big screen where audiences are most focused and receptive. With precise household-level targeting and full-screen formats, CTV through QRate delivers unmatched brand recall and engagement.
QRate's audience taxonomy is the backbone of our curation capability. Built over years of data partnership and semantic modeling, our segments span every major industry vertical with unmatched depth and accuracy.
New car consideration, brand affinities, service and parts, EV intenders, luxury segments.
Investment research, mortgage, insurance shoppers, credit card switchers, wealth management.
Destination research, flight search, hotel consideration, package holidays, luxury travel.
FMCG shoppers, fashion intenders, health & beauty, grocery, electronics and appliances.
B2B decision makers, software buyers, device upgraders, telecoms switchers, gaming.
OTC medication, fitness and nutrition, health insurance, chronic condition management.
Streaming subscribers, gaming audiences, sports fans, live events, music and culture.
Home buyers, renters, movers, home improvement, property investors, mortgage seekers.
QRate was created to address the growing complexity of the digital advertising ecosystem. As fragmentation increased and signal quality deteriorated, the industry needed a smarter approach — not more targeting options, but better curation.
Our founding team brings together decades of experience spanning programmatic trading, data science, publisher monetization, and media strategy. We built QRate because we believed — and still believe — that curation is the future of digital media quality.
Today, QRate operates as a trusted curation partner for leading advertisers and publishers across Europe and beyond, delivering precision media strategies that connect brands with the right audiences at the right time.
We operate with full supply path transparency. You always know where your ads are running, on which inventory, and at what cost.
We constantly push the boundaries of what curation can do — from advanced audience modeling to real-time contextual deal optimization.
Our measure of success is simple: yours. Every deal we build, every segment we curate, every campaign we run is oriented toward delivering measurable outcomes for our clients.
"QRate is committed to enhancing digital advertising by delivering precision-curated media strategies that connect brands with the right audiences at the right time — driving superior outcomes through smart curation, across every digital channel."
Whether you're an advertiser seeking precision audiences or a publisher looking to maximize revenue — QRate has a curated solution for you.
Contact the Team